Grouped — Customer Overview
Grouped
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6k+ artists and growing

Turn every release into lasting fan relationships.

Own the first listen
Capture real fan data
Build momentum that compounds

Grouped is the growth engine that takes every curious listener you earn and turns them into a fan who always comes back.

What’s the point of building followers if you can’t reach them?

The gap between first listen and forever fan is bigger than ever.

Discovery
Streaming, social media, playlists, viral moments
Platforms for this
Curiosity
?
Nothing for this
This is where you lose the most people.
Superfandom
Merch, VIP, paid communities, SMS blasts
Tools for this
This is where you lose the most people.

You’re doing everything right, but every release feels like starting over.

Potential fans slip through the cracks

You’re earning attention every day, but there’s nowhere for curious listeners to land. The right offer at the right moment turns a click into a connection. Without it, the attention you earned just evaporates.

Your audience isn’t yours

Algorithms decide who sees your content. Socials, streaming platforms, and ticketing companies own your fan data and relationships. You’re building on rented land.

Overselling kills fandom

CRM tools charge per contact, per send. The cost of reaching fans at scale forces every interaction into a transaction. Instead of nurturing fans, you’re selling to them. Instead of pulling them closer, you’re pushing them away.

You shouldn’t have to fight algorithms or advertise to reach the audience you worked to create.

PERIOD.

Fill the gap between first listen and forever fan.

Never lose a fan you earned. Grouped turns every ask into a reward, creating shared moments that compound over time.

Identify

Know who your fans are. Turn anonymous followers into real contacts with real data, willingly, through value exchange.

Reward

Lead with value, not asks. Every interaction gives fans something worth showing up for, so when you do ask, they’re already in.

Reactivate

Reach every fan, every time. Direct reach at scale means every release builds on the last, and your audience grows without starting over.

Release smarter, not harder.

01

Launch with intention

Create a release moment around your music. Early access, exclusive content, or something worth showing up for. Fans swap their contact info for the experience.

02

Fans move closer automatically

People who care opt in, explore, and stick around. Your most engaged fans naturally become part of your Group. Your next release already has an audience.

03

Momentum compounds

Each release builds on the last. More fans show up, connections deepen, and your audience grows without starting over.

Own the first moment.

Gate your most powerful moment. Early access, unreleased tracks, or exclusive content, delivered to fans who actually care.

Fans swap their email or number for early access

Connection before commitment. Fans opt in willingly.

Your release becomes an event, not a disappearing post

Data capture happens naturally through real value exchange

New Single: Early Access Be the first to hear it

Enter your email to unlock

fan@email.com

Build a home, not a list.

Swaps bring fans in. Your Group keeps them there. Think of it as your own channel — fans join, you publish, everyone sees it.

Fans subscribe directly to you. Every update reaches every one of them.

Your music, merch, tickets, and content — all in one place you actually own

No constant selling. Just real connection.

Fans get first access, exclusive updates, and shared moments

Your Group Feed

New Track ReleasedListen now — exclusive early access
2m ago
Behind the ScenesStudio session from last night
1h ago
Tour Dates AnnouncedPre-sale tickets for your city
3h ago
Fan SpotlightTop supporters this month
1d ago

Watch it compound.

Every release grows your fanbase. Every fan gets overdelivered to. Every connection makes the next release stronger.

500
Release 1Your first Grouped Swap
1,200
Release 2New fans join. Existing ones reactivate
2,800
Release 3Momentum is building
8,000+
Release 4You’re filling rooms

This is not another super fan platform.

This is for all of your fans. Getting them in one place. Enabling you to overdeliver. Can you make money? Absolutely. But a fan’s value goes way beyond their wallet.

The status quo
The Grouped way
Yet another social platform demanding daily content
Syncs with what you’re already doing. No extra posting required.
SMS/email that costs thousands per send at scale
Direct reach for a fraction of the cost, scaling affordably
Fan insights locked behind expensive paywalls
Progressive fan profiling. Data you can export anytime
Paywalled access that filters out 99% of fans
Win/win exchanges: every ask is a reward for fans
Another platform that extracts from fans
A platform that helps you overdeliver to fans

Three ways artists use Grouped today.

Early Access Release Moments

Launch singles with early access so your most engaged fans hear it first. Deliver genuine value. Capture real fan data. Build momentum before release day.

Campaigns That Compound

No more one-and-done campaigns that reset every release. Swaps feed into your Group where fans naturally move closer.

Direct Reach Without the Cost

Keep fans informed in a direct channel that doesn’t get more expensive as you grow. No per-message fees. No platform tax. Just direct reach.

Everything you need to engage fans directly.

All in one place.

Smart Swaps

Trade early access for fan data. Fans opt in because the moment is worth it.

Your Group

Free or paid tiers. Most artists start free and add on as loyalty compounds.

Media Folders

Audio, video, and visuals bundled together. Shareable, gated, or both.

Pay What You Want

Let fans set the price. Lower the barrier, raise the love.

Discussion Forums

Think Reddit, but for your music. Fans jam together, with or without you.

Livestreams

Go live solo or host a virtual meetup. Free, tiered, or pay-what-you-want. Available for replay.

Email Lite

Every post doubles as an email. Custom subject lines, custom copy, straight to their inbox.

Music Player

Fans play your music in-app. Works in the background, screen off.

Real artists. Real numbers.

6k+
Artists Growing with Grouped
and counting
2K+
Pre-Release Moments Shared
fan experiences in 2025
$3M+
Paid Out to Artists
and growing every month
0
Gatekeepers
between you and your fans
“This is not social media. There is no algorithm. That’s why I love Grouped.”
Anees Anees • The Cabin

Don’t take our word for it.

mike.

Sold out Red Rocks. Twice.

Pre-released tickets exclusively to paid community members. Sold out day one. Polled fans about a second show, got the numbers, and sold that out in a day too. No ads. No label. Just fans who were already in.
mike.
SoMo

$966 per fan. 31 months and counting.

SoMo’s top 15 fans have generated $14,000 on Grouped at $35/month. Average subscription length: 31 months. When fans feel like they belong, they don’t churn.
SoMo
Forrest Frank

Fans chose his biggest hit.

Forrest let his 6,000-member Tree House community vote on 5 unreleased demos. They picked ‘Good Day.’ It became a #1 single, won a Dove Award, and gained him 1.2M new followers in 35 days.
Forrest Frank

Built for artists. Designed for the teams behind them.

Whether you manage one artist or twenty, Grouped fits into how you already work.

Start at any level

The sooner your artists own their fan relationships, the better. Grouped works whether they’re dropping a first single or selling out arenas. Set up a swap in minutes.

Nurture before you sell

Every Grouped post doubles as a customizable email to your artist’s entire fanbase. No per-send fees. No separate CRM. Build the relationship that makes fans want to buy before you ever ask them to.

Own the data

Every fan contact, every engagement signal, every data point belongs to the artist. Export to your existing tools, use it for touring strategy, bring it to brand conversations.

Grouped doesn’t replace what’s working. It captures the fans your socials and streaming are already generating, and helps you build something that lasts.

Artist-led, fan first.

Grouped was born from firsthand experience. Every problem we solve is one we lived through first.

Seth
Seth
Co-Founder / CEO
Full-time music artist for 7 years and over a decade of experience releasing music and touring the U.S. Founded Tribly, acquired by Grouped.
Tim
Tim
Co-Founder / President
Founded GoodMusicAllDay, a massive music blog (1M daily users) that launched thousands of artists’ careers. Sold businesses to Spotify and LiveNation.
Ben
Ben
Chief Technical Officer
Co-founded and exited Navagis, a multi-national, multi-million dollar company. 10+ years of experience building high-growth tech startups.
Lucy
Lucy
Head of Marketing
Former major label digital production and brand manager. 6 SaaS product launches, 12 brands built from the ground up, and 3 pro sports team debuts.
Mike Nic D
Mike & Nic D
Artist Partners
2 of the largest independent artists in the world. Mike has one of the best fan communities online, and Nic pioneered artist education around going independent.

Stop dropping music. Start creating moments fans never forget.

The gatekeepers are gone. Good music, good content, and the right engine is all you need now. Welcome to Grouped.

www.grouped.com | hello@grouped.com
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